Starbucks challenger Luckin’s fundraising spree continues with $150M investment

Coffee startup Luckin is continuing its fundraising spree as it sets its sight on becoming an alternative to Starbucks in China.

The a-year-and-a-half old company announced on Thursday that it closed a Series B-plus raise totaling $150 million. The fresh proceeds valued Luckin at $2.9 billion post-money, up from $2.2 billion just four months ago.

While many question Luckin’s cash-fueled expansion, Blackrock, which owns a 6.58 percent stake in Starbucks, shows its confidence in the Chinese startup by pumping $125 million through its private equity fund into Luckin’s new round.

With that, the New York-based investment firm has its bet on two contrasting models for China’s coffee consumption. While Starbucks zeroes in on the brick-and-mortar experience, Luckin is a network of last-mile coffee delivery centers plus places for people to pick up orders and sit down targeting busy white-collar workers.

In a move that would amp up its battle with Luckin, Starbucks teamed up with Alibaba’s food delivery unit Ele.me last August to put hot and cold drinks in people’s hands.

Luckin did not disclose how it will spend the fresh capital infusion, but the pace at which it’s raising suggests the startup is in dire need of cash. The new round arrived less than a year after it secured a $200 million Series A in July and another $200 million from a Series B in December.

Indeed, Luckin founder Qian Zhiya, a former executive at auto rental firm Car Inc, confessed the company burned through $150 million within just six months from launching. A big chunk of money had gone to shelling out deep discounts for consumers, while the coffee challenger’s offline expansion was as cash-intensive.

As of late, Luckin has opened 2,000 outlets consisting of small prep kitchens, pickup stations and cafes in 22 Chinese cities, up from 1,700 locations reached in December. That gives Luckin less than eight months to fulfill its ambition of becoming the “biggest coffee chain in China by the number of outlets run and cups sold.” The goal is to top 4,500 outlets by the end of 2019.

Starbucks, which made its foray into China 20 years ago, has also been aggressively putting up storefronts. It currently runs 3,600 stores across 150 cities in China, up from 3,300 last May.

When it comes to actual people using the service, Starbucks still enjoys a huge lead. The Luckin app that allows one to order and pay has 650 thousand unique downloads in March, data from research firm iResearch shows. Starbucks’s app is more than four times its size with 2.81 million unique downloads from the same period.

Other investors who joined in on Luckin’s latest round included existing backers such as Singapore’s sovereign wealth fund GIC, Chinese government-controlled China International Capital Corporation, Dazheng Capital and Joy Capital, whose founding partner Liu Erhai sits on Luckin’s board.

Co-Star raises $5 million to bring its astrology app to Android

Nothing scales like a horoscope.

If you haven’t heard of Co-Star, you might just be in the wrong circles. In some social scenes it’s pretty much ubiquitous. Wherever conversations regularly kick off by comparing astrological charts, it’s useful to have that info at hand. The trend is so notable that the app even got a shout out in a New York Times piece on VCs flocking to astrology startups.

This week, the company behind probably the hottest iOS astrology app announced that it has raised a $5.2 million seed round. Maveron, Aspect, 14w and Female Founder Fund all participated in the round, which follows $750,000 in prior pre-seed funding. The company plans to use the funding to craft an Android companion to its iOS-only app, grow its team and “build features that encourage new ways get closer, new ways to take care of ourselves, and new ways to grow.”

TechCrunch spoke with Banu Guler, the CEO and co-founder of Co-Star about what it was like talking to potential investors to drum up money for an idea that Silicon Valley’s elite echo chambers might find unconventional.

“We certainly talked to some who were dismissive,” Guler told TechCrunch in an email. “But the reality is that interest in astrology is skyrocketing… It was all about finding the right investors who see the value in astrology and the potential for growth.”

“There are people out there who think astrology is silly or unserious. But in our experience, the number of people who find value and meaning in astrology is far greater than the number of people who are turned off by it.”

If you’ve ever used a traditional astrology app or website to look up your birth chart — that is, to determine the positions of the planets on the day and time you were born — then you’ve probably noticed how most of those services share more in common with ancient Geocities sites than they do with bright, modern apps. In contrast, Co-Star’s app is clean and artful, with encyclopedia-like illustrations and a simple layout. It’s not something with an infinite scroll you’ll get lost in, but it’s pleasant to dip into Co-Star, check your algorithmically-generated horoscope and see what your passive aggressive ex’s rising sign is.

In a world still obsessed with the long-debunked Meyers-Briggs test, you can think of astrology as a kind of cosmic organizational psychology, but one more interested in peoples’ emotional realities than their modus operandi in the workplace. For many young people — and queer people, from personal experience — astrology is a thoroughly playful way to take stock of life. Instead of directly predicting future events (good luck with that), it’s is more commonly used as a way to evaluate relationships, events and anything else. If astrology memes on Instagram are any indication, there’s a whole cohort of people using astrology as a framework for talking about their emotional lives. That search for authenticity — and no doubt the proliferation of truly inspired viral content — is likely fueling the astrology boom. 

“By positioning human experience against a backdrop of a vast universe, Co–Star creates a shortcut to real talk in a sea of small talk: a way to talk about who we are and how we relate to each other,” the company wrote in its funding announcement. “It doesn’t reduce complexity. It doesn’t judge. It understands.”