{"id":25302,"date":"2026-03-25T08:38:20","date_gmt":"2026-03-25T08:38:20","guid":{"rendered":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/2026\/03\/25\/hbm-harvard-fallstudie-digitale-erlose-versus-ethische-verantwortung\/"},"modified":"2026-03-25T08:38:20","modified_gmt":"2026-03-25T08:38:20","slug":"hbm-harvard-fallstudie-digitale-erlose-versus-ethische-verantwortung","status":"publish","type":"post","link":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/2026\/03\/25\/hbm-harvard-fallstudie-digitale-erlose-versus-ethische-verantwortung\/","title":{"rendered":"(HBm+) Harvard-Fallstudie: Digitale Erl\u00f6se versus ethische Verantwortung"},"content":{"rendered":"<p>Bei dem Unternehmen Maxinq Beauty l\u00e4uft alles nach Plan \u2013 die digitalen Erl\u00f6se steigen dank des neuen Augmented-Reality-Tools zweistellig, und auch das station\u00e4re Gesch\u00e4ft w\u00e4chst. Allerdings bereitet das Suchtverhalten der jungen Power-Userinnen der CEO gro\u00dfe Sorgen. Unsere neue fiktive Fallstudie.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bei dem Unternehmen Maxinq Beauty l\u00e4uft alles nach Plan \u2013 die digitalen Erl\u00f6se steigen dank des neuen Augmented-Reality-Tools zweistellig, und auch das station\u00e4re Gesch\u00e4ft w\u00e4chst. Allerdings bereitet das Suchtverhalten der jungen Power-Userinnen der CEO gro\u00dfe Sorgen. Unsere neue fiktive Fallstudie.<\/p>\n","protected":false},"author":1,"featured_media":25303,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-25302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts\/25302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/comments?post=25302"}],"version-history":[{"count":0,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts\/25302\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/media\/25303"}],"wp:attachment":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/media?parent=25302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/categories?post=25302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/tags?post=25302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}