{"id":26268,"date":"2026-04-12T08:27:05","date_gmt":"2026-04-12T08:27:05","guid":{"rendered":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/2026\/04\/12\/hbm-fuhrung-wie-manager-ihre-texte-von-floskeln-befreien\/"},"modified":"2026-04-12T08:27:05","modified_gmt":"2026-04-12T08:27:05","slug":"hbm-fuhrung-wie-manager-ihre-texte-von-floskeln-befreien","status":"publish","type":"post","link":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/2026\/04\/12\/hbm-fuhrung-wie-manager-ihre-texte-von-floskeln-befreien\/","title":{"rendered":"(HBm+) F\u00fchrung: Wie Manager ihre Texte von Floskeln befreien"},"content":{"rendered":"<p>Warum klingen so viele Cheftexte gleich? Weil sie voller Floskeln sind, sagt die Berliner Schreibtrainerin Anne-Kathrin Gerstlauer. In ihren Seminaren bringt sie F\u00fchrungskr\u00e4ften bei, klarer zu formulieren \u2013 und h\u00e4lt ihnen einen Spiegel vor, der vielen unangenehm ist.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Warum klingen so viele Cheftexte gleich? Weil sie voller Floskeln sind, sagt die Berliner Schreibtrainerin Anne-Kathrin Gerstlauer. In ihren Seminaren bringt sie F\u00fchrungskr\u00e4ften bei, klarer zu formulieren \u2013 und h\u00e4lt ihnen einen Spiegel vor, der vielen unangenehm ist.<\/p>\n","protected":false},"author":1,"featured_media":26269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts\/26268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/comments?post=26268"}],"version-history":[{"count":0,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/posts\/26268\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/media\/26269"}],"wp:attachment":[{"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/media?parent=26268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/categories?post=26268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpinitiate.com\/echo-test\/demo76e71539\/wp-json\/wp\/v2\/tags?post=26268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}